Advanced MR
Offers More Technology than Traditional Entry-Level GSR Model
CYPRESS, CA, May 21, 2008 – On
the heels of the successful introduction of the 2008 Mitsubishi
Lancer Evolution GSR, Mitsubishi Motors announces the availability
of the more technologically-advanced 2008 Lancer Evolution MR, the
newest and most sophisticated version of the model series that began
16 years ago.
Shown coming off the production line
in Japan, the Lancer Evolution MR arrives at showrooms in the U.S.
in June and is available for a suggested retail price of $38,290.
The MR features more user technology and a broader market appeal
than the entry level GSR, including an advanced 6-speed Twin Clutch
Sportronic Shift Transmission.
The Lancer Evolution MR is available
with an optional technology package for $40,840 that includes a 30GB
hard drive navigation system with music server, 650-watt Rockford-Fosgate
Premium Sound System, pre-paid Sirius Satellite Radio capability and
FAST Key entry, which allows passive vehicle unlocking and engine
start/stop simply by carrying the remote control and grasping the
handle.
Since its introduction earlier this
year, the tenth-generation 2008 Lancer Evolution GSR has met
positive reactions across the industry for maintaining a balance of
core performance values and improved all-around capability and
user-technology:
· “Like every previous
Lancer Evolution, the Evo X redeems its various idiosyncrasies with
a fantastic engine and drivetrain.” – Automobile
·“The
car is impressive, not only for the gains in performance and
handling, but also the subtle transformation from hardcore rally
racer to high performance all-wheel-drive sports sedan.” -
AutoWeek
·“The Evo X drives like
nothing else in the world.” – Car and Driver
·“Mitsubishi has
strengthened the Evo's slick-shifting five-speed manual for the
tuner crowd. Shifter is nearly perfect.” – Edmunds Inside Line
·“Whether manual tabbed
or left in auto, S-Sport gear changes are brutally quick with the
kind of shift violence seen only in Italian exotics." –
MotorTrend
·"Is the new EVO better
than before? — The answer is a resounding 'yes.'" – MSN Autos
·“Bottom line: It's
drive-by-the-seat-of-your-pants, four-wheel fun.” – Popular
Mechanics
·"The new Lancer
Evolution is no longer just for weekend boy racers; it has evolved
into a complete sports sedan, one with enough of a wild side to
thrill anyone." – Road & Track
“The introduction of the 2008 Lancer
Evolution MR with TC-SST gives us an opportunity to expand upon the
existing Evolution customer base,” said Dan Kuhnert, executive vice
president of sales and marketing for MMNA. “The added capability
and functionality of the new Lancer Evolution vehicles make them a
more viable option for everyday driving, while maintaining the
rally-inspired heritage that has made the series a global
performance car icon.”
Both 2008 Lancer Evolution models
will be on display at the 2008 Mitsubishi Owner’s Day taking place
in Cypress, CA on July 19, 2008.
ABOUT MITSUBISHI MOTORS NORTH AMERICA
Mitsubishi Motors North America, Inc., (MMNA)
is responsible for all manufacturing, finance, sales, marketing,
research and development operations for Mitsubishi Motors in the
United States. MMNA sells the versatile Outlander and bold Endeavor
sport utility vehicles, the stylish Eclipse sporty coupe and Eclipse
Spyder convertible, the capable Raider pickup truck, the handsome
Galant sedan, and the world-class compact lineup of the sporty
Lancer and high-performance Lancer Evolution through a network of
approximately 475 dealers. For more information, contact the
Mitsubishi Motors News Bureau at (888) 560-6672 or visit
media.mitsubishicars.com.
Mitsubishi Introduces All-new 2008
Lancer Evolution With Turbo/Intercooled
Engine, Super-all Wheel Control And
Available 6-Speed Automated Manual
Transmission
October 1, 2007 -- Cypress,
Calif. --
Mitsubishi Motors is introducing
the 2008 Lancer Evolution, the
newest and most sophisticated
version of the legendary
high-performance model series
that began 16 years ago. While
remaining true to the core
values that have made the Lancer
Evolution synonymous with
thrilling performance, the
next-generation model offers
all-around capability and user
technology that distinguish the
world's best performance models.
The strikingly styled 2008
Lancer Evolution showcases new
performance and handling
technology, including an all-new
295-hp (est.) 2.0-liter
turbocharged/intercooled engine
and the Super-All Wheel Control
(S-AWC) dynamic handling system.
S-AWC offers an extraordinary
level of control at each wheel,
going well beyond the
capabilities of other all-wheel
drive systems.
Two Lancer Evolution models
will be offered in the U.S.
market for 2008: the GSR with a
new 5-speed manual transmission
and the Lancer Evolution MR with
a new 6-speed Twin-Clutch
Sportronic Shift Transmission (TC-SST),
a new-generation automated
manual transmission. The MR
model is also equipped
exclusively with Bilstein shock
absorbers and Eibach springs,
two-piece brake rotors for
better heat dissipation, BBS
forged-alloy wheels, HID
headlamps and additional
interior features.
Significantly, the newest Lancer
Evolution will have less
differentiation from market to
market than the previous
generations.
"The high-performance engine,
sports car handling dynamics and
striking design of the 2008
Lancer Evolution will appeal to
enthusiasts worldwide - for
those who desire a daily driver
with street credentials as well
as those planning weekend track
action," said Dan Kuhnert, vice
president for marketing and
sales, Mitsubishi Motors North
America.
Design Evolution
The 2008 Lancer Evolution
design makes a maximum
performance statement, blending
concept car themes and sound
aerodynamic principles while
conveying the brand's rally
heritage. A shark-nosed front
end inspired by jet fighter air
intakes, a distinct wedge-like
profile and crisp, taut lines
highlight the basic
new-generation Lancer design.
Building on those themes, the
2008 Lancer Evolution looks the
part of the street-wise sports
machine with its a unique front
end, aggressively sloping hood
with integral air scoop and
engine heat outlets, boxed
fenders, and 18-inch alloy
wheels with Brembo brakes.
Inside, the Lancer Evolution
presents a "class up" approach
and shows a new international
flair. Available user
technology, including high-end
Rockford Fosgate® audio and
navigation systems, reflects the
tastes of a broadening customer
base.
All-New 2.0-Liter Turbo
Engine
The 2008 Lancer Evolution's
4B11 engine is an intercooled-turbocharged
2.0-liter DOHC inline
4-cylinder. Beyond that
description, it differs greatly
from the legendary 4G63 it
replaces. The 4B11 is built with
a reinforced cast-aluminum
cylinder block versus the
cast-iron block used in the
4G63, and aluminum is also used
for the cylinder head and cover
and the timing chain case.
Unlike the 4G63, the 4B11 does
not use a balancer shaft, made
possible by the new engine's
inherently lower noise and
vibration and use of hydraulic
engine mounts.
The new 4B11 T/C produces
more power than its predecessor:
295 hp (est.) at 6,500 rpm (vs.
286 hp at 6,500 rpm) and 300
lb.-ft. of peak torque at 4,400
rpm (vs. 289 lb.-ft. at 3,500
rpm). The 4B11 T/C provides a
broader torque curve, as well. A
revised turbocharger yields up
to 20-percent quicker response
at lower engine speeds versus
the 2006 engine's turbocharger.
A major divergence from the
previous engine architecture is
in the use of a direct-acting
valvetrain in place of the
roller rocker arm configuration
for reduced weight. A timing
chain replaces the belt, and
MIVEC variable valve timing us
used on both the intake and
exhaust camshafts (the most
recent 4G63 had MIVEC on the
intake only). The rear-located
(firewall side) stainless steel
exhaust manifold helps improve
weight distribution, and the
freer-breathing exhaust system
features a larger-volume main
muffler with dual tailpipe
outlets.
New TC-SST Automated
Manual Transmission
Exclusive to the Evolution MR
model for 2008, the 6-speed
Twin-Clutch Sportronic Shift
Transmission (TC-SST) is an
automated manual transmission
capable of executing
lightning-quick upshifts with no
drop-off in engine power. The TC-SST
features both a console-mounted
shifter and magnesium steering
wheel paddle shifters and offers
manual and fully automatic
modes.
Essentially, the TC-SST is a
manual transmission that can
select two gears at a time: one
gear is engaged by one of the
two wet multi-plate clutches,
and the other is pre-selected,
awaiting to be engaged by the
second clutch. The gear change
is made - either manually or
automatically depending on mode
selected - when the
electro-hydraulically operated
clutches are "swapped," which
occurs simultaneously, with no
perceptible lag time.
The TC-SST offers three drive
modes - Normal, Sport and
S-Sport - and within each, the
driver may choose automatic or
manual shifting. Sport mode uses
higher shift points (in
Automatic) and quicker shifting
to deliver instant throttle
response for better performance
feel. Sport mode is also useful
for driving in mountainous areas
or when engine braking is
required. The S-Sport mode can
be selected for performance
driving situations, such as
track events.
,.
Super-All Wheel Control
(S-AWC)
In the 2008 Mitsubishi Lancer
Evolution, Super All-Wheel
Control (S-AWC) is not simply
the name of a new all-wheel
drive system. Rather, S-AWC
regulates drive torque at each
wheel by controlling a network
of dynamic handling
technologies, including: Active
Center Differential (ACD)
4-wheel drive, Active Yaw
Control (AYC) rear differential,
Active Stability Control (ASC),
and Sports ABS brakes.
Integration of ASC is new for
all markets and also provides a
significant advance in both
dynamic capability and safety.
The ACD splits torque up to
50:50 between the front and rear
wheels using an electronically
controlled hydraulic multi-plate
clutch. With input from the S-AWC
computer, ACD regulates the
differential limiting action to
optimize the front/rear wheel
torque split.
The S-AWC computer takes data
input from steering wheel angle,
throttle opening, wheel speeds,
and the vehicle's longitudinal
and lateral movements to
determine the vehicle's path of
travel. As the previous Lancer
Evolution did, the 2008 model
offers three driver-selectable
traction modes: Tarmac, Gravel
and Snow.
The innovative AYC rear
differential uses a torque
transfer mechanism to control
rear wheel torque differential
for different driving
conditions, enhancing cornering
performance by limiting the yaw
moment acting on the vehicle.
The AYC differential in the 2008
Lancer Evolution model adds yaw
feedback control using a yaw
rate sensor and also gains
braking force control via ASC.
Both models use a helical
gear-type limited-slip front
differential.
Specially Engineered
Chassis
The 2008 Lancer Evolution is
built on a one-inch longer
wheelbase than the Evolution IX,
now 104.3 in. vs. 103.3 in., and
a 1.2-inch increase in front and
rear track brings that
measurement to 60.8 in. Overall
width is up by two inches to
71.3 in. The basic all-new
Lancer platform, which is
already stiffer than the
previous-generation Evolution
IX, gains further structural
enhancements to the front and
rear suspension areas to become
the Lancer Evolution.
The super-stiff structure,
optimized chassis systems, wider
use of aluminum for the engine,
body, and chassis components, as
well as greater use of
high-tensile steel, all play
important roles in the Super-All
Wheel Control concept. The roof,
hood, front fenders and both the
front and rear bumper beams are
aluminum. For better weight
distribution, the vehicle
battery and the windshield
washer fluid tank have been
moved to the trunk area.
The Lancer Evolution again
features its own suspension
system, including inverted
struts in front and a rear
multi-link configuration.
Race-proven forged aluminum
components reduce unsprung
weight. The MR model substitutes
Eibach springs and Bilstein
shock absorbers for even better
handling performance. Due to the
high rigidity of the new global
C-platform, the Lancer
Evolution's suspension can be
tuned to provide a more
compliant and stable ride than
before without compromising
handling performance.
The standard 18 x 8.5-inch
wheels (Enkei cast-alloy on GSR
and BBS® forged-alloy on MR)
carry 245/40R18 Yokohama ADVAN
asymmetrical performance tires,
a change from the 17 x 8-inch
wheels with 235/45R17 ADVAN
directional tires used on the
previous model. Both the MR and
GSR models employ the same size
rotors (13.8-in. diameter in
front and 13.0-in diameter in
the rear), and the MR uses new
two-piece rotor construction to
reduce weight. (The 2-piece disc
is 2.9 lbs. lighter per wheel.)
Both models use 4-piston
calipers in front and 2-piston
calipers in the rear.
Better Everyday Driver
With exciting performance
assured, Mitsubishi is able to
equip the Lancer Evolution to be
a markedly better car for
everyday driving. The new Recaro
seats ensure support during
sporty driving and integrate new
side airbags. While providing an
even deeper-bass exhaust note
than the previous model, the
2008 Lancer Evolution is
designed to reduce unwanted
noises and vibrations. The MR
model, in particular, features
an additional 11 pounds of sound
insulation in the toeboard and
under the carpeting.
Each Lancer Evolution model
offers one major option package.
The Sight, Sound and Spoiler
Package for the Lancer Evolution
GSR combines the HID headlights,
large rear spoiler and the
Rockford-Fosgate® 650-watt
(max.) Premium Sound System with
10-in. subwoofer, plus a 6-disc
in-dash CD changer with MP3
capability, and SIRIUS®
Satellite Radio and a six-month
service subscription.
The 2008 Lancer Evolution MR
model offers the Technology
Package, including the Rockford-Fosgate
audio system with subwoofer and
SIRIUS® Satellite Radio with
six-month service subscription.
This package in addition
delivers a 30-gigabyte hard disk
drive (HDD) navigation system
with 7.5-inch touch screen and
music server function; the
Mitsubishi Multi-Communication
System, and the FAST Key™ entry
system. FAST Key allows the
driver to unlock the vehicle
simply by having the remote in a
pocket or purse and grasping the
handle on either of the front
doors or the trunk.
Safety
The 2008 Lancer Evolution is
built around Mitsubishi's
next-generation Reinforced
Impact Safety Evolution (RISE)
unibody design. The RISE body
structure disperses energy loads
during side and rear crashes and
controls distortion, enhancing
occupant protection and also
helping to protect the fuel
system during a rear impact.
The 2008 Lancer's safety
package is one of the most
comprehensive in the segment and
includes an advanced dual front
air bag supplemental restraint
system (SRS) with occupant
sensors, standard front
seat-mounted side-impact air
bags and side curtain air bags,
plus a driver's knee air bag.
The standard anti-lock braking
system (Sports ABS) integrates
electronic brake-force
distribution (EBD), and all
Lancer models feature a tire
pressure monitoring system.
Mitsubishi Motors North
America, Inc., (MMNA) is
responsible for all
manufacturing, finance, sales,
marketing, research and
development operations for
Mitsubishi Motors in the United
States. MMNA sells coupes,
convertibles, sedans, sport
utility vehicles, and light
trucks through a network of
approximately 500 dealers. For
more information, contact the
Mitsubishi Motors News Bureau at
(888) 560-6672 or visit
media.mitsubishicars.com.